Category Archives for Marketing

How To Use Genomics To Sell More Genetics

For many years now, we have mainly talked about genomics as a completely separate word and process from genetics.The thing is: We can’t talk about genetics without talking about genomics, and vice versa.

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Help People Remember Your Product By Telling Your Story

You have to remember that most customers don’t buy from companies. They buy from people. So, Learn To Tell Your Story. Late last year, I was attending a dinner event and I heard a woman by the name of

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