To Test or Not to Test

Once upon a time 3 years ago, we got hit with tons of phone calls related to the most recent genetic abnormality that was being reported. That was the case of Developmental Duplication. It was total

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The Path To A Successful Technology Commercialization

Over the last 15 years, I have seen successful launches and some real flops in the path to genomics and biotechnology commercialization. If I were to think about the times when we were successful, I would

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Help People Remember Your Product By Telling Your Story

You have to remember that most customers don’t buy from companies. They buy from people. So, Learn To Tell Your Story. Late last year, I was attending a dinner event and I heard a woman by the name of

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The 7 Essential Traits of A Trusted Advisor

I think we can all remember experiences where we go buy a product or a service and we immediately encounter the typical sales person: the fast-talker, the know-it-all or the wishy-washy. There are many

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Breeds United: Together is Better!

"Together is Better" is the title of Simon Sinek’s recently published book. If you don’t know who Simon Sinek is, you should read his first book: “Start with Why”. He has made those words very

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My Next Chapter: AgFRONT

This marks the next chapter in my life: a life that has been built on traveling, learning and adapting (Why You Should Go On An Exchange). This is a very exciting time for me. I have decided to start AgFRONT,

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Why You Should Go On An Exchange

I started writing this article a few weeks ago, while in Chile, after driving around backroads for several days and unsure if my car was going to make it to the next dairy farm. I was hopping from city

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